Soniqs announces partnership with PIVOT Agency

North American esports organization Soniqs has announced a partnership with sports marketing firm PIVOT Agency.

As a result of the deal, the agency will act as an intermediary between the organization and all of its future sponsors. In addition, the two companies will work together to align partner goals with the Soniqs brand.

The PIVOT esports and gaming team will also provide guidance to the organization on brand strategy, messaging, and organizational expansion.

Darren Moore, General Manager of Soniqs, spoke about this partnership in a press release:“Working with PIVOT will enable us to grow. I am delighted to work closely with the PIVOT esports and gaming team to bring successful partnerships to our organization and realize our vision in the esports space. ".

PIVOT Agency is a full-service sports marketing agency that focuses on forging alliances between consumer brands and athletes, as well as artists, businesses and the media.

Note that the company previously worked with brands and organizations such as NRG, Chicago Huntsmen, SoaR Gaming, FACEIT and San Francisco Shock.