Oxygen Esports signs exclusive partnership with GUNNAR Optiks

Esports organization Oxygen Esports has secured a deal that will make GUNNAR Optiks its exclusive eyewear supplier. The deal will last until 2021 and will include support for player-generated products and content initiatives to build brand awareness.

In her press release, GUNNAR CMO Georgina Petri highlighted the synergy for the company with this deal, as Oxygen Esports competes in Rainbow Six Siege, created by Ubisoft, a company that GUNNAR already has a licensing partnership with.

Note that Oxygen Esports is also represented in disciplines such as Rocket League, Fortnite, Hearthstone and VALORANT.

It should be added that last year GUNNAR Optiks signed a licensing agreement with ESL Gaming for the production of a line of branded gaming glasses.