Misfits Gaming announces Tokyo Time as its partner

Misfits Gaming Group has signed a partnership with British headwear brand Tokyo Time. The company will act as the official supplier of headwear for Misfits Gaming and will produce officially licensed headwear and other co-branded products.

Tokyo Time has partnerships with a variety of sports teams, including the British Basketball League, 24h Le Mans and Prema. This is the company's first partnership in the eSports space.

Note that this deal became the third for Misfits Gaming Group in January, as the organization previously signed agreements with the brands MOUNTAIN and ASUS Republic Of Gamers.