ESL and Bundesliga become partners

ESL has partnered with the Deutschee Football League to develop the Virtual Bundesliga. The Tournament Operator has committed itself to producing content for the media and national championship organizations within the Virtual Bundesliga.

In addition, ESL will develop and promote the Virtual Bundesliga. The company will start promoting from its groups in social networks. On the other side of the deal, the Bundesliga licensed the ESL and media rights so that the latter could work with the brand and broadcast without problems.

Now in the Virtual Bundesliga several football clubs of this very Bundesliga are represented: RB Leipzig, Schalke 04, Werder Bremen, Bayer Leverkusen, Cologne, Wolfsburg and others.

ESL second CEO Ralph Reichert comments:

"Virtual football has been an integral part of the esports community and ESL for many years. Together with the DFL, the most important sports league in Germany, we want to transform the VBL into a sports league with a worldwide status."

The DFL became the first professional football league to host VBundesliga tournaments. This happened in 2012.

Andreas Hayden, Executive Vice President of Digital Innovation, DFL, commented:

“The Virtual Bundesliga is already the most authentically represented football league in FIFA. We would like to further develop it as a digital discipline. In the person of ESL, we have a partner who has already proved that it can successfully organize esports competitions around the world, including in the field e-football. We want to make the VBL even more tangible and exciting, and the ESL experience will help us a lot. "