FaZe Clan has released its own sandwich menu for DoorDash

North American esports and public company FaZe Clan has announced the launch of a new business vertical developed in partnership with food delivery platform DoorDash. This is reportedly the first major initiative under the FaZe Clan x DoorDash partnership, which was announced earlier this year.

The project, dubbed "FaZe Subs", will offer a range of sandwiches inspired by various members of the organization.

Brian “FaZe Rug” Rafat Awadis: “I love that FaZe Clan is always willing to give us something new to try, so of course when I heard we were doing FaZe Subs, I wanted to make my dream sandwich with my favorite chips straight in it for extra crunch. I had a lot of fun making this with Chef Eric and I want the fans to know that I made this for them when they get their first bite. I can't wait for people to try Rugfather and the rest of the additions from the FaZe Clan menu."

FaZe Clan members worked with Executive Chef and TV Host, Culinary Director of Virtual Dining Concepts, Chef Eric Greenspan to create a full signature menu featuring original sandwiches that will be available exclusively on the DoorDash platform in cities across 23 US states starting July 26. In addition, the organization plans to expand to other cities in the US and Canada.

To celebrate the partnership, fans and VIP guests from the gaming and foodie community will be invited to the FaZe Rug's Summer Festival in Los Angeles, California on Saturday, July 30th. Visitors will have the opportunity to try new sandwiches for free, as well as chat with club representatives.

Note that DoorDash is not new to the esports industry. In recent years, the platform has entered into a naming rights agreement with the League of Legends Circuit Oceania (LCO) and entered into a multi-year partnership with the NBA 2K League.