KRC Genk Esports announces partnership with Razer

Belgian esports organization KRC Genk Esports has announced a partnership with gaming peripherals brand Razer. As part of the deal, the organization will use Razer products in training and during official matches.

Bram Bartels, head of eSports department at KRC Genk Esports:"Mental and physical well-being are key to ensuring that perform at the highest level of traditional sports and it also plays an important role in. ESports With Razer we arm our eSports players in all. the tools and resources they need to take care of themselves so that they are always on top when they compete, while our esports players make valuable contributions to the development of Razer's new esports gear. "

As part of the deal, KRC Genk's officially licensed esports projects are slated to appear on Razer Customs. This allows fans to personalize their Razer products with designs, graphics, images, stamps, and get their favorite gamertag.

Yann Salcedo, Head of ESports EMEA at Razer: “The partnership with KRC Genk is really exciting for everyone involved and esports in general as we now have another traditional sports club embracing the esports world. Together, we will take esports to new heights. by combining our high-performance esports gear with KRC's well-established expertise in traditional sports. "

In addition, KRC Genk will also be participating in Razer's recently announced "Champions Start from Within" wellness campaign, giving the organization access to a variety of mental health tools and coaches.

The organization will also be involved in the research and development process for new Razer hardware, collecting feedback from club players to improve product quality.