ORDER appoints Michael Speakman as Head of Sales

Australian esports organization ORDER has appointed Michael Speakman, formerly of Tennis Australia, to lead the commercial department.

In his new role, Speakman will help an organization navigate commercial opportunities by offering a space to engage with brands. In addition, he will be responsible for improving and developing partnerships in the gaming ecosystem.

Mark Edwards, CEO of ORDER: “We are delighted to welcome Mike to ORDER. He brings with him a wealth of experience in sales, business development and commercial rights in traditional sports. Mike has a long track record of delivering results and as our business continues to expand and to provide opportunities for brands to connect with the gaming community, we look forward to the impact Mike will have on our business strategy. "

Note that before joining ORDER, Speakman worked with many well-known Australian sports organizations, including Golf Australia, the Formula 1 Australian Grand Prix and most recently Tennis Australia. During his time as Senior Business Development Manager at Tennis Australia, Michael was responsible for growth, vision and product development across the company's revenue streams, including the Australian Open, ATP Cup and Tennis Australia business elsewhere.

Earlier this year, ORDER also named Josh Rush as its Chief Brand Officer and Ryan Neimanowski as its Chief Development Officer.